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Company · · 1 min read

Company metadata and how it shapes Signals

Keep your company and supplier metadata current in Snowfire, and see how it feeds External Signals such as competitor intelligence.

What it’s for

Company metadata tells Snowfire about your company, its relationships and its suppliers. Keep it current, so the context Snowfire uses, and the External Signals it raises, stay accurate.

Before you start

Only organization admins can update organization information and company metadata.

Steps

Update organization information

  1. Go to Settings. The Organization tab opens first.
  2. Under Organization information, set the Organization name, Primary domain, Industries and Organization size.
  3. Choose Save.
Organization information card with organization name, primary domain, industries and organization size fields
Settings, Organization: Organization information.

Update company metadata

  1. On the Organization tab, find the Company Metadata card. It holds structured facts about your organization.
  2. Expand a section to read it.
  3. Edit what has changed.
  4. Choose Save.
Company Metadata card with a collapsible view of structured company facts and Cancel and Save buttons
Settings, Organization: Company Metadata.

Record relationships, suppliers and technology

A separate card records who you have relationships with, your suppliers and the technologies you use. Keep it current the same way.

Check and fix

  • External Signals can surface competitor intelligence based on your company metadata.
  • Signals carry source context, including a link to the original source and supplier details.
  • Snowfire keeps company context, such as basic information, brand and competitors, in mind when it answers.
ProblemFix
You cannot edit organization information.Ask an organization admin.
External Signals miss a competitor or supplier.Add it to your company metadata, then tune External Signals. See External Signals.

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