By: Alex Soejarto
Executive Summary
This document outlines the critical need for a "C-suite Command Center" to help executives navigate the rapid changes brought by AI. It argues that while AI is transforming various aspects of business, traditional enterprise systems have a "design flaw" by separating personal context from functional processes, making it challenging for the C-suite to leverage AI effectively for decision-making. The paper proposes that Agentic AI, a hybrid AI approach that combines human insights with a unique approach for executive use, one that separates analytics from processes and accounts for the nuances of real-off-the-shelf AI, can help. It emphasizes the necessity of "Executive Agents" that combine functional context with individual perspectives, coordinating decision from executive "Signal Agents" and internal "Supervisor Agents" to provide a holistic view of business performance and competitive posture. The document identifies the challenges and opportunities of this approach in such a solution. Snowfire AI unifies data, signals, and decision orchestration through an architecture that includes an Executive Decision layer, Market Intelligence layer, and AI-assisted "Executive Intelligence layer."
Analyst Profile
Alex Soejarto is a highly respected thought leader and strategist in the technology and IT services landscape, known for his unique perspective gained from roles in both the technology and financial services industries and a recognized industry analyst. Alex is known for his ability to synthesize market forces and provide strategic insights. He has served as a senior analyst at M&A, particularly concerning the strategic use of enterprise data as a core asset for protection and innovation, including the use of AI.
Company Profile
Snowfire AI is an emerging player in the AI-driven decision intelligence space, with a clear focus on empowering executive-level decision-making. Its emphasis on "Adaptive Decision Intelligence," robust data integration capabilities, and a leadership team with deep industry expertise position it as a potentially impactful solution for enterprises grappling with data overload and the need for faster, more accurate strategic insights.
Snowfire.ai has created an AI platform and category for executive decision-making that has been a subject of discussion and an industry goal for 20 years. Snowfire.ai is changing the roles of operations teams by enabling executives to get real-time, personalized, on-demand insights for their decisions by asking questions in plain language. Executives using Snowfire.ai can now gain predictive insights; "it's like they have a crystal ball."
Alex Soejarto, Executive Advisor, Third Eye Advisory
Agentic AI, C-Suite, Decision Intelligence, Data Integration
The C-Suite Command Center - It's about time!
AI is disrupting everything. People are finding ways to augment what they do with LLMs and AI powered chatbots. Processes are being made more efficient and consistent with algorithms that drive operations. Technology refresh cycles and innovations embed machine learning and more distributed data than ever. This has created a holistic rate of change across midsize and large enterprises alike. Keeping up with this rate of change is now a management challenge. The C-Suite Command Center is the command center to get enterprises wide views on organizational performance and operational opportunity.
The challenge for the C-suite is to become AI-driven at its decision intelligence. The need for the C-suite is a personal approach with a user, preferences, habits, and needs plus organizational reach into confidential company information that cuts across functions to drive business decisions. The C-suite needs to be a natural fit for AI Agents; however, Agentic AI separates the function of algorithmic assistant from an organizational policies and business processes. By design, enterprise systems separate personal context from functional processes. This results in a significant challenge for C-Suite decision intelligence to be made making.
Overcoming this design flaw to leverage the advantages of Agentic AI in decision intelligence can be done with custom systems. Custom systems are an expensive and time consuming approach that is not practical today for large scale business processes. The investment for those processes at scale has a business case. A similar investment for business intelligence is not practical. The investment for business intelligence is different. It's an integration of processes, of data, of people and systems. Nonetheless, bringing Agentic AI to business intelligence is a practical approach. It is for accuracy, speed, efficiency, innovation, and more sophisticated analytical capability. Executives need a C-Suite Command Center to connect with the system up to approach decision-making from the executive perspective, not from a singular function or process.
What makes executive decision-making different are the trade offs executives must make in running a business better. That's not something we're prepared to hand off to AI Agents. Instead, we need agents to coordinate the information and integration of that information with the business. The C-Suite Command management variables interact and provide insight into how a decision will impact the business. Bringing Agentic AI to the C-suite necessitates separating the analytics from the processes.
This results in another complication, the proper governance of the executive Agents. This includes managing proprietary information and separating personal information, ensuring security and policy compliance, following industry ethical and regulatory considerations.
How an enterprise brings this all together for their business is the challenge of the C-Suite Command Center. That visibility allows executives to stitch together the different functions to work together. For Agentic AI to work, this way requires Executive Agents for the CEO, CFO, CSO, CMO, CHRO. Those agents combine the functional context with the personal preferences of each individual. Those agents become the augmented operations teams of each function to provide daily reporting on how the business performs. That's not enough. AI Agents need to behave like the executive Agents. They need to be able to make decisions both contextual for the executive role and for how an individual executive approaches decision making.
When signals are brought into the enterprise, external considerations and internal considerations inform the business. This is the role of the Signal Agent. Supplemental data sources and RSS feeds, Internal Signals are powerful when integrated and supervised across functional data. Agentic AI can also be applied to an external Signal Agent such as Internal Supervisor Agent. This creates a true operational perspective for the business. It is the foundation for the next generation business model of the organization. These agents are based on the context of the business separate from the processes. These agents execute on a more up to date view of the business. This is the foundation for business to becoming predictive and perspective in understanding how decisions will impact the future of the business. This is the foundation for the next competitively in the market.
Why all this has been difficult to achieve is the absence of a C-suite command center. A separate platform that brings together a Signal Agent and Supervisor Agent to coordinate across Executive Agents all combined for decision intelligence. The Agentic AI Architecture that's needed for the executive decision-making process is different from the scale of a for business processes. This architecture integrates the knowledge graphs of each executive with the enterprise knowledge graph to make sense and make trade-offs. This new AI architecture approach overcomes the siloed hurdles of traditional enterprise software systems.
Agentic AI, C-Suite, Decision Intelligence, Data Integration
Snowfire is currently addressing this need. Creating a platform that unifies data, signals, and decision orchestration. The Snowfire platform brings together the Executive Decision layer, an external Market Intelligence layer, and an internal AI-assisted Executive Intelligence layer. This is coordinated to provide decision tracking for metrics that affect the internal daily operations of an organization as well as the metrics that affect the external competitive posture of the organization.
Snowfire's differentiation is its ability to contextualize each layer:
The C-suite needs to step up to the challenge of bringing AI decision intelligence to the Board Room. Snowfire contextualizes AI decision intelligence to present the most relevant decision intelligence. This decision intelligence eliminates the dangers of LLMs that include hallucinations or sycophantic behavior. As a separate platform, it is designed to encapsulate enterprise standards for security, governance, and ethics. This leads to executive confidence in the accuracy of the analytics and enables trust in an enabled decision intelligence.
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Disclaimer
This Product/Software Review (the "Review") has been prepared by an Analyst at Third Eye Advisory for the exclusive use and benefit of Snowfire AI. The insights and recommendations contained herein are based on information available at the time of this review and are not to be regarded as a guarantee. This Review is intended for informational and discussion purposes only and should not be construed as financial, investment, legal, or other professional advice.
Third Eye Advisory does not guarantee the accuracy, completeness, or timeliness of the information presented in this Review, nor does it assume any liability for any errors or omissions in the Review. Third Eye Advisory is not responsible for any decision made based on the information presented in this Review.
Third Eye Advisory assumes no responsibility for any actions taken or not taken based on the information provided in this Review.
This Review is provided for informational purposes only and is not intended to be used as a basis for any investment decision. Third Eye Advisory is not acting as a broker or dealer in this Review.
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